Giving Children a Better Christmas | December 2011
We’re extremely proud to have handled the consumer PR for the NSPCC’s annual Letter From Santa Christmas Campaign. Sending a Letter from Santa helps the NSPCC protect children all year round. For a suggested donation of £5, this could help the NSPCC to be there whenever a child contacts ChildLine.
www.nspcc.org.uk/santa
0845 839 9304
Our campaign kicked off with a ‘Festive Fiver’ press release to drive campaign awareness amongst key media and blogger influencers, whilst our ‘Reindeer Whisperer’ gave us some newsworthy insights about reindeers, creating even more editorial news and talkability in target national media and parenting titles.