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Flavour Tease   |   January 2012


Cirkle's food+drink team mingled with celebs including Gary Lineker and the cast of The Only Way is Essex to help launch Walkers latest tasty campaign to B2B media.

What’s That Flavour? is asking the nation to guess the flavour of three mystery crisp varieties for chances to win three £50,000 prizes, with the real flavours revealed in March. Cirkle’s B2B campaign is focused on highlighting the incremental sales opportunities to retailers, with significant investment from Walkers behind impulse.

PepisCo Media Relations Manager Kate Woolf and Cirkle’s very own Chloe and Kate are pictured here getting acquainted with the world of TOWIE.